Summary
Biroix is a statement cookware range for those who appreciate quality cookware and colour.
To sell their delightful dutch ovens, Biroix needed an online store which would not only showcase their product range but allow users to purchase with ease. I designed and built this website through the Shopify platform for its seamless integration capabilities and customisable themes. Shopify enabled us to apply the Biroix brand and create a user-friendly e-commerce experience that would enhance engagement and increase sales. Check out the live website here.
To gain awareness of the Biroix brand in an already saturated market, it was important for us to stand out across all social platforms. We did this through digital marketing campaigns displayed on Facebook, Instagram and Google. My role is to design the creative for all ads and advertising material for the Biroix Cookware company. I work alongside copywriter Felicity Buckham to enhance the brand’s messaging and image.